Full Playbook
Live Intel Verified
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Solventum / Field Command
Strategic Execution
Current StageDiscovery
Confidence94%
Target EventHLTH 2026
The Seller Hook
"Reclaim the 'Innovation' narrative post-spinoff by deploying experiential demo stations that showcase the intersection of material and data science."
Post-3M SpinoffBrand Identity Play
Primary Stakeholder
JF
Jason Fogel
Director of Events
Seller Intel: Internal advocate. Previously worked with us at Sherwin-Williams. Primary decision maker.
Key Event Target
HLTH 2026
Las Vegas, NV • Oct 2026
Prime opportunity to showcase HIS (Health Information Systems) capabilities post-3M spinoff.
Objection Killers
"We use internal logistics for these shows."
Pivot: "Logistics tracks the crate; STAR tracks the strategic ROI of the brand narrative on the floor."